VALUE PROPOSITION

BITCOIN HITS $100,000, SURPASSING THE MARKET CAP OF THE ENTIRE FASHION INDUSTRY

Bitcoin has officially surpassed the $100,000 mark, reaching this milestone 15 years after its enigmatic creator, Satoshi Nakamoto, unleashed the concept that would redefine money. The surge comes amidst institutional adoption, regulatory shifts, and President-elect Donald Trump’s pro-crypto stance, solidifying Bitcoin's status as a cornerstone of modern finance.

A Historic Moment

This milestone crowns a year of record-breaking highs, with Bitcoin repeatedly challenging previous benchmarks throughout November. It’s a testament to its evolution from a fringe digital currency to a financial asset commanding global attention.

The Cypherpunk Dream

Born in January 2009 with the mining of its genesis block, Bitcoin embodies the cypherpunk ethos—a decentralized, immutable currency free from the control of centralized authorities. Over its 15-year journey, it has transitioned from an obscure tool for niche transactions to a coveted investment vehicle for institutional heavyweights.
In the last decade alone, Bitcoin has appreciated over 14,250%, becoming a hedge against inflation and a staple for asset managers. The introduction of Bitcoin ETFs this year has further legitimized its place in the financial ecosystem, with Wall Street titans like Goldman Sachs joining the fray.

A Bullish Year for Bitcoin

The cryptocurrency’s rise in 2024 has been driven by several factors:
  • ETF Breakthrough: The U.S. Securities and Exchange Commission approved spot Bitcoin ETFs in January, offering a simplified investment route for traditional financiers.
  • Institutional Buy-In: Firms like Paul Tudor Jones' Tudor Investment Corporation have increased exposure to Bitcoin via these ETFs, normalizing crypto investments for mainstream portfolios.
  • Political Tailwinds: Donald Trump’s unexpected presidential win on November 5 has energized the market. Trump has pledged to bolster U.S.-based crypto mining, establish a Bitcoin reserve, and foster a regulatory environment conducive to growth.

Shaping the Future

With the imminent departure of SEC Chair Gary Gensler, known for his rigorous stance on digital assets, the crypto space anticipates a more supportive era under Trump’s administration. Trump’s nomination of former SEC Commissioner Paul Atkins for the role signals a shift towards regulatory cooperation.
As Bitcoin enters its "golden era," the question isn't just about its next price milestone—it’s about its role in shaping a new global economy.