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HOW AI CAN BECOME YOUR PERSONAL STYLIST

AI integration into the decision-making process can significantly enhance the efficiency, accuracy, and effectiveness of decisions across various sectors, including beauty, finance, healthcare, and more. AI naturally excels at processing vast amounts of data, making it a powerful tool for big-data analysis. Its ability to access and analyze large datasets enables it to identify patterns and trends that may escape human observation.

On the flip side, AI also enhances the customer experience by offering a more personalized experience based on the analysis of customer behavior, browsing history, and purchase patterns. The fashion and beauty industries are no exception, as AI enables them to analyze customer needs in depth and provide individualized consultations.

StyleDNA is a perfect example of how AI can provide customers with a more individually tailored styling experience. StyleDNA is an AI-powered fashion stylist app that creates a personalized style profile for each user.

StyleDNA digitally covers all aspects of personal styling, wardrobe management, and shopping assistance services. First, the service identifies the best colors, patterns, shapes, and fabrics based on a selfie uploaded by the user. Next, the app mixes and matches the client's own items to create the best-suited outfits. Finally, it guides the user through a curated shopping process, helping them purchase clothes that perfectly match their profile

Our AI stylist is available 24/7, completely objective, and processes requests within seconds. It searches among 5 million products, taking into account the user’s color type, style, body type, existing wardrobe, and preferences. Go ahead and let the AI Stylist create up to 5 outfits for various occasions based on a text request or any selected items in just 9 seconds. Style DNA is a scalable solution ready to assist millions of people with their everyday style dilemmas.” –said Elena Volkova, Co-founder and CEO of StyleDNA.

Additionally, StyleDNA aims to address an existing problem in the fashion industry. In America, 21% of online orders, worth approximately $218 billion, were returned in 2021, according to the National Retail Federation, up from 18% in 2020. For clothing and shoes, this rate can reach around 40%, creating a significant challenge for retailers. When asked if StyleDNA could solve this problem, Elena responded: “Definitely. At Style DNA, we’re on a mission to foster a more sustainable attitude towards style and encourage more mindful shopping. By unlocking each individual’s unique style and providing bespoke outfit recommendations, we help our users understand what truly complements them and make the most of the clothes they already own.

StyleDNA will take part in the Metaverse Fashion Week that will take place online and at the San Francisco city hall on 20-24th of November. “At Style DNA, we envision a future where personal style and sustainability coexist to create a more eco-friendly fashion industry. We aim to connect with more like-minded individuals as we explore Metaverse FashionWeek” added Elena.